When it comes to choosing gifts, Japanese people are often very careful and appreciate the deep meaning of each gift. So What gifts do Japanese people like in Vietnam?? If you are wondering what gift to choose to show your sincerity, in this article, T-connect will help you with suitable suggestions.

Japanese gift giving culture
Gift giving is an important part of Japanese communication culture. Unlike many other countries, gift giving in Japan is not simply the act of exchanging items but also an expression of affection, respect and gratitude. Japanese people value the spiritual value of a gift more than its material value, so the way of choosing a gift as well as the way of giving it must be truly delicate.
Each gift given carries a message and a certain appreciation. For example, when giving gifts to bosses or partners, Japanese people often choose gifts that show respect, while gifts for friends will be more comfortable and personal. Giving gifts not only shows care but also helps build and strengthen sustainable relationships between the two parties.
When should you give gifts to Japanese people?
The Japanese often exchange gifts on various occasions throughout the year, and each occasion has its own significance. Some important times for gift giving include:
- Ochugen (mid-year) and Oseibo (end of year): These are two important occasions of the year when Japanese people often give gifts to show their gratitude to those who have helped them in their work and life. Gifts on these occasions are often food, household items or items with lucky meanings.
- Birthdays and Anniversaries: The Japanese do not place much importance on birthday gifts, but if you give a gift on anniversaries (marriage, company establishment, etc.), the gift will be more meaningful. When choosing a gift, you should pay attention to the recipient's preferences and needs to avoid causing embarrassment.
- Meeting and business cooperation opportunities: Giving gifts when meeting Japanese partners for the first time is a way to show goodwill and respect. Gifts with Vietnamese symbols will be the most suitable choice, helping partners have a good impression of the country and people of Vietnam.
- Japanese holidays: Occasions such as New Year's Day, Mid-Autumn Festival (Otsukimi), or Father's/Mother's Day are occasions for Japanese people to exchange gifts that symbolize good luck and good wishes. Gifts given on these occasions are often tea, sweets, or traditional handicrafts.

What gifts do Japanese people like in Vietnam?
1. Traditional gifts
Ao dai and handicrafts
Vietnamese Ao Dai is not only for Vietnamese women but also a unique gift for the Japanese. In addition, handmade products such as silk scarves and brocade bags are also highly appreciated by the Japanese for their sophistication and high aesthetic value.
Hand-embroidered products such as handkerchiefs, handbags, or embroidered paintings are also very popular. These gifts not only demonstrate the ingenuity of the Vietnamese people but also help the Japanese feel the meticulousness and dedication in each needle and thread.
Tea and Vietnamese specialty teas
The Japanese are very fond of tea ceremony, so Vietnamese tea, especially green tea, oolong tea or West Lake lotus tea, is an ideal choice as a gift. Specialty teas from the highlands such as Shan Tuyet tea are also very popular because of their delicious and delicate flavor. When giving tea, you should choose a tea box with a luxurious design to increase its aesthetic value.
In addition to quality, the packaging of tea is also important. The Japanese love products with beautiful, sophisticated packaging that reflects their culture. A wooden tea box with traditional carvings or a silk-wrapped tea bag will add value to the gift.

Bat Trang ceramics
The Japanese love exquisite handicrafts, of which Bat Trang ceramics are the top choice. Tea sets, vases, or dishes handmade in Bat Trang not only carry the Vietnamese culture but also suit the minimalist decoration style of the Japanese.
Ceramic products are not only everyday items, but also have high artistic value. In particular, products that are delicately hand-painted or have traditional patterns will be highly appreciated and cherished by the Japanese.
2. Food gift
Spices and cooking ingredients
Japanese people love to explore foreign cuisine, so Vietnamese spices such as fish sauce, Phu Quoc pepper, cinnamon, star anise or typical sauces will be great gifts for them.
When giving spices, you should choose ones that are beautifully packaged, easy to use, and not too smelly. Japanese people tend to like light dishes, so light spices like shrimp salt and turmeric powder are also good choices.

Wine and traditional liquors
Dalat wine or Bac Ha corn wine are traditional wines that are loved by many Japanese people. These gifts bring a unique culinary cultural experience to the recipient.
When choosing wine as a gift, you need to pay attention to the quality and origin. The Japanese are very concerned about the purity and flavor of wine, so a bottle of Vietnamese specialty wine with a quality certificate will increase the value of the gift.
3. A gift with cultural significance
Traditional art products
The Japanese especially love gifts that are artistic and have cultural value. Traditional Vietnamese art products are not only beautiful but also contain stories about Vietnamese history and people. These gifts can be used for decoration or as souvenirs, helping the recipient understand more about Vietnamese culture.
Art products such as lacquer paintings, wood carvings, or handicrafts made from bamboo are very popular. These gifts carry the sophistication and ingenuity of Vietnamese artisans, highlighting the Eastern culture that the Japanese highly appreciate.
Paintings and handmade products
Art paintings and handmade products are extremely meaningful gifts, suitable for Japanese people's preferences. Some famous paintings include:
- Dong Ho paintings: Folk paintings are imbued with Vietnamese culture with vibrant colors and familiar, close images.
- Hand embroidery: The exquisite hand-embroidered paintings demonstrate the ingenuity of Vietnamese artisans and have high artistic value.
- Lacquer painting: This line of paintings has high aesthetics, with traditional handcraft techniques combined with unique colors, very suitable as a luxurious gift.
In addition to paintings, handmade products such as brocade bags or wooden tea boxes with carved motifs are also gifts that demonstrate the creativity and traditional beauty of Vietnam.

Gifts associated with customs
The Japanese are very concerned about the customs and meanings of gifts. Therefore, when choosing a gift, you should learn about items that have good meanings in Vietnamese culture to create a good impression on the recipient.
Some gifts with feng shui and lucky meanings include:
- Statue of Happiness - Prosperity - Longevity: This trio of statues symbolizes wealth, health and happiness, making it a great gift for seniors or business partners.
- Feng Shui Jewelry: Items such as feng shui stone bracelets, jade pendants or necklaces with spiritual meaning will be meaningful gifts for Japanese people, especially those interested in energy balance.
Gifts associated with Vietnamese customs and traditions not only have aesthetic value but also have spiritual significance, helping the recipient understand more deeply the traditional beauty of Vietnam. When giving these gifts, you can include a small card explaining their meaning so that the Japanese can appreciate and use them properly.
What gifts should not be given to Japanese people?
Although Japanese gift-giving culture is rich, there are some gifts that should absolutely not be given to avoid misunderstandings or bringing bad luck. Here are the gifts you should avoid:
- Sharp objects: Knives, scissors, or any sharp object carry the connotation of severing a relationship, making the recipient feel uncomfortable.
- No. 4: Avoid giving gifts with the number 4 because this number sounds like the word "death" in Japanese, bringing bad luck.
- Handkerchief: Seen as a symbol of separation, handkerchiefs are often associated with tears and sadness.
- White chrysanthemum: This is a flower often used in funerals, not suitable as a gift.
- Footwear: In Japanese, the word for “shoes” (くつ – kutsu) sounds similar to “to endure” (苦痛 – kutsuu), making shoes an unlucky gift.
Understanding these taboos will help you avoid unnecessary mistakes when choosing gifts for Japanese people.
FAQ
What gifts do Japanese people usually like?
The Japanese love gifts that are practical, sophisticated, and have a cultural story attached. Gifts that are beautifully packaged, carefully crafted, and personally marked by the giver will be more appreciated. Products of natural origin, handicrafts, or traditional Vietnamese foods will be great choices.
When should you avoid giving gifts to Japanese people?
In addition to gifts that should not be given, you also need to pay attention to the timing of gift giving. Gifts should not be given on days of funerals or when there is no good reason. Giving gifts without a specific context can make Japanese people feel pressured or awkward.
Should you give flowers to Japanese people?
Flowers are a popular gift, but not all flowers are appropriate. Avoid giving white chrysanthemums, which are often associated with funerals. If you do choose to give flowers, choose flowers with positive meanings, such as cherry blossoms, orchids, or roses.
Is alcohol an appropriate gift for Japanese people?
Wine can be a good gift if you choose the right type and package it nicely. The Japanese love sake and wine, especially those with a clear origin and a distinctive local flavor. When giving wine, choose elegantly designed bottles to show sophistication.
What is the Japanese concept of returning gifts?
The Japanese have a habit of returning a gift of equal value. If you give them a gift, they will feel the need to give a gift of equal value to show their gratitude. Therefore, be careful not to give too expensive a gift to avoid putting pressure on the recipient.
What should you pay attention to when giving gifts to Japanese children?
When giving gifts to Japanese children, you should choose gifts that are educational or creative. Toys, books or handmade products are suitable choices. Avoid giving gifts with violent or overly complicated images because Japanese parents are very concerned about the healthy development of their children.
What should you pay attention to when giving gifts to the elderly in Japan?
For the elderly, health gifts such as herbal tea, ginseng or health support products are very suitable. In addition, you can also give souvenirs such as hand-painted paintings or delicate ceramic products to show your appreciation.
Choosing a gift for the Japanese not only shows your care but also reflects your sophistication in behavior. Always remember that the value of a gift does not lie in its material value but in the meaning and heart of the giver. Hopefully with the above suggestions from T-connect, you have found the answer to the question "What gifts do Japanese people like in Vietnam" and can choose the most meaningful gift.
If you are planning to visit Japan and need a SIM or telecommunication service, please contact T-Connect today! We offer a variety of flexible packages to help you stay connected with friends and family. Don't miss out, let T-Connect help you have a perfect and memorable trip!

T-connect & DCOM signed a cooperation agreement to enhance digital experiences for the Vietnamese user community in Japan.
On November 17, 2025, T-connect & DCOM officially signed a [...]
ANSWERS TO FREQUENTLY ASKED QUESTIONS WHEN PAYING FOR MY T-CONNECT WITH DCOMPAY
T-Connect officially cooperates with DCOM, launching DCOMPay payment method [...]
T-CONNECT CUP 2025 FOOTBALL TOURNAMENT REGULATIONS – CELEBRATION OF T-CONNECT'S 6TH ANNIVERSARY
The T-connect Cup 2025 football tournament is one of the sporting events [...]
Should I stay in Japan or return to Vietnam? 5 perspectives to help you make the right choice
After many years of studying and working in Japan, many people [...]
Which apps should Vietnamese people in Japan download? 15 essential apps when in Japan
Living, studying or working in Japan always comes with many [...]
5 tips to ship goods from Vietnam to Japan cheaply and safely
The demand for shipping goods from Vietnam to Japan is increasing, especially [...]
What do you need to prepare when converting your Japanese driver's license to Vietnam's? 7 important documents
While living and studying in Japan, many Vietnamese people have [...]
How does Japan handle waste? 5 waste treatment technologies in Japan that surprise the world
Japan is known as a country with a waste management system [...]